How Sales Reps are using AI?

Sales professionals overwhelmingly believe that AI is a game-changer in prospecting efforts. A significant majority, 61%, agree that AI can enhance the effectiveness of prospecting by enabling salespeople to reach the right prospects at the right time with the right messages. 

76% of sales professionals agree that AI can significantly improve data organization and sharing.

Given the vast amount of data generated in sales processes, this capability is crucial for streamlining operations and enhancing collaboration within sales teams.

Sales professionals recognize the role of AI in extracting valuable insights from data that would otherwise remain hidden, enabling sales reps to make more informed decisions and identify opportunities for growth.

Will AI replace sales professionals?

The simple answer: no, it won't.

While AI can do some sales tasks well, it lacks what makes humans special. Navigating organizational bureaucracy, making complex decisions, building relationships, and solving problems creatively are where humans shine. These skills are crucial in sales. 

AI can't handle the important parts of sales that require a human touch. Instead, adopt AI as a helpful tool that supports salespeople. Let’s dive into the useful AI tools that are being used by the sales team to cut down expenditure and optimize their sales cycles. 

Conversational AI is a game-changer for sales teams

It uses Natural Language Processing (NLP) to understand and respond to customer inquiries through text or voice, providing instant, human-like interactions. Unlike humans, these AI tools are available 24/7 and never tire out, ensuring consistent engagement with leads and customers.

By leveraging NLP and machine learning, conversational AI handles various tasks, such as

• Suggesting products
• Answering common questions
• Onboarding new customers
• Reminding about abandoned carts
• Tracking shipments
• Scoring leads based on interactions.

The beauty of conversational AI lies in its ability to keep customer engagement alive round the clock, irrespective of when your sales team is available. This accessibility allows customers to interact at their convenience while receiving the assistance they need to move through the sales funnel. Additionally, multilingual support extends sales assistance to a broader audience, enhancing inclusivity.

‍

Examples of conversational AI include chatbots, which assist website visitors by answering queries and directing them to relevant content, thus saving sales reps valuable time.

Predictive Sales AI

By analyzing vast amounts of data, including buying signals and historical sales figures, predictive AI generates accurate models to inform future investment and supply strategies. This data-driven approach reduces reliance on gut instinct and incomplete information, mitigating risks.

AI-powered Lead Generation

Streamlines the process of identifying high-value prospects. By analyzing customer data and market trends, AI identifies leads with the highest likelihood of conversion, enabling sales teams to focus their efforts efficiently.

Freshsales: Your All-in-One AI-Powered Solution

There are many industry-leading softwares powered by AI, but Freshsales' easy to use sales CRM not only helps you grow your pipelines but also powers productivity. Freshsales is trusted by over 65,000 businesses worldwide. Here's why Freshsales stands out:

‍

• Prospect better and build a stronger pipeline with Freshsales.
• Utilize Freddy AI to segment audiences and run targeted sales campaigns, capturing, qualifying, routing, and tracking leads efficiently.
• Streamline your sales view and dive into your day without wasting time.
• Plan your sales process seamlessly with kanban views and customize your approach with drag-and-drop cards.
• Understand customers better with a 360° view, engage them on their preferred channels, and prioritize valuable leads with intent scores from Freddy AI.
• Benefit from deal recommendations powered by Freddy AI for accurate planning.

‍

If you want to know more about this powerful CRM, book a free consultation with us at info@polarstrategy.com and we'll help you understand how Freshsales can enhance your sales strategies and drive success.

‍